The Database Reactivation Kit

You paid for those leads.They're still on your list.Let's say hello.

10 plain emails written for your offer from a 9 minute intake, to reach the people who already know you: past leads, past buyers, people who booked and didn't buy. You get the send schedule, the rules for who goes on the list, and one thing to do today.

  • 10 emails written for your offer: 2 honest hellos, then 8 short stories from your own business
  • Every email has one clear next step: your booking page, your offer, or a one-word reply
  • The send schedule and list rules, built to keep your emails out of spam

One payment. Lands in your Jupiter Portal within minutes. We never ask for your contact list.

Grow · Attract · Revenue

Illustration with sample data, not a real list.

Where old leads go quiet

The list is full. The inbox is quiet.

The coach

Still buying leads.

Pays for new leads every month. Has 1,800 people from old webinars who haven't heard a word since.

Last email: 11 months ago

The consultant

140 maybes.

Sent 140 proposals over three years. Followed up on each one twice, then moved on.

Zero check-ins

The agency

Imported, then silent.

Imported every lead into a new CRM last spring. Nobody's sent them anything since, because nobody wanted to "spam the list".

3,200 contacts. One welcome email

Illustrations of common patterns, not real accounts.

Most people on an old list didn't say no. They got busy. Nobody wrote to them again.

How it works

The Ten Door Sequence, in 5 steps.

01

Tell us about your offer

A 9 minute intake: what you sell, who's on your list, how they joined, the honest reason you're writing now, and 3 to 5 short true stories. Never your list itself.

02

Say hello, honestly

Emails 1 and 2 remind people how they know you, own the silence in one line, and give the real reason you're writing.

03

Tell stories, not pitches

Emails 3 to 10 are short stories from your own business: a client win, a mistake you made, how you work, a belief you changed.

04

One door in every email

Your booking page or your offer in emails 1, 5, 7, 8 and 10. A one-word reply in the other five.

05

Send it safely

Warmest people first, 50 on day one, growing only while your numbers stay clean. Anyone who replies, books or buys leaves the sequence right away.

06

Today's win

Before you set anything up, send Email 1 by hand to your 20 warmest past leads. Under 90 minutes.

The part nobody shows you

Easy to send. Hard to send well.

The first line

"Just checking in!" after a year of silence. People don't remember you and delete it.

Email 1 opens with how they know you and the honest reason you're writing now.

One clear next step

Three links, a PS with a fourth, and a "reply if you have questions". Nobody does anything.

Every email has one door: one link or one word to reply with.

Landing in the inbox

A designed email with images, sent to the whole list at once from a brand new address.

Plain text, one link, a real person's name, and a send plan that starts with 50 people.

Who should never get it

Current clients and people mid-deal get a "remember me?" email. It feels careless.

The list rules name who never goes in, and you remove them before every send.

Knowing when to stop

Someone books on day 3 and still gets seven more emails asking them to book.

Anyone who replies, books or buys leaves the sequence right away.

Honest numbers

Guessing whether it's working from "opens", which many email apps fake for privacy.

You watch bounces, spam complaints, replies and bookings. Never opens.

Any one of these is easy to fix. Holding all of them together for three weeks, batch after batch, is the job.

In every kit

What you get with the Starter kit.

1
Your Reactivation Sequence

10 emails written for your offer, with subject lines, preview lines and one door each.

2
The send schedule

Days 0, 1, 3, 5, 7, 9, 11, 13, 15 and 17, weekdays, in your reader's morning.

3
The list rules

Who goes in, who never goes in, warmest first, how fast to grow each day, and when someone leaves.

4
Today's win

Email 1, sent by hand to your 20 warmest past leads, in under 90 minutes.

5
The method guide

Why each email is shaped the way it is, and what to do when replies and bounces come in.

6
A setup guide in your portal

6 checkpoints, ticked off as you go.

7
Never your list

We don't ask for it, don't need it and never see it.

Who's behind this

Built by someone who lives in the numbers.

I'm Ekai Stone. I've run Meta ads for 14 years. Ads bring people onto a list. What happens to that list afterwards decides what the ads were worth. This kit is how I make sure the people a business already paid for get a real, honest email again.

14 yearsrunning Meta ads
$2M+ad spend managed
$10M+contracted client sales tracked

The $10M+ figure is contracted sales recorded in client trackers, not collected revenue, and it isn't typical. Your results depend on your offer, your market and your execution.

Choose your path

Three ways to wake up your list.

Write it for your offer, build it in your CRM, or have our agents build the plan for you. What you paid counts toward the next level for 14 days.

Starter

Do it yourself

You want the emails written for your offer, and you'll load them yourself.

$27one payment
Start with Starter
  • 10 emails written for your offer
  • The send schedule and the list rules
  • One thing to do today, under 90 minutes

Pro

Do it yourself, fully mapped

You want the whole campaign mapped in your CRM, step by step.

$197one payment

Starter + all 3 Starter add-ons + The Reactivation Workflow Manual.

Get Pro
  • The whole campaign mapped for your CRM, step by step
  • All 3 Starter add-ons included
  • For GoHighLevel, Close or HubSpot

Built For You

Built by our agents

You want it handed over ready to load, with every step placed and checked.

$497one payment

Pro + all 3 Pro add-ons + The Campaign Build Pack.

Start my build
  • A build sheet for your CRM, in build order
  • Your tags, segments and timing filled in
  • A test plan and a guided installer in your portal
What you paid counts toward the next level for 14 days.
Starter and Pro land in your Jupiter Portal within minutes. Sign in with Google or an email code.
Refunds: digital products are final once purchased, because access is instant. Built For You is refundable until you submit your intake.
Encrypted checkout. Your card details never touch our site.
We never ask for your contact list.

Secure checkout

Complete your order

1Your details

Use the email you'll log in with. Google sign in works.

2Payment

Card on the next screen. Your add ons carry over to the secure payment page. Pay there and you're straight back here.

3Add to your order optional

By paying, you agree to our Refund Policy

Lands in your Jupiter Portal within minutes of your intake. One payment, no subscription.

Encrypted checkout · Instant delivery · PCI DSS compliant

What happens next

Checkout, then your portal.

No waiting on an email from me and nothing to chase.

1

Checkout

About two minutes on an encrypted checkout page. Your receipt lands in your inbox right away.

2

Your Jupiter Portal

Everything you bought, unlocked. Sign in with Google or a 6 digit email code.

3

Your 9 minute intake

Your offer, who's on your list, how they joined and 3 to 5 short true stories. Never your list itself. Built For You opens your build intake first.

4

Your emails land

Your 10 emails, written for your offer, land within minutes. Then the setup guide takes you through it: "X of 6 done".

Where it all lives

Your Jupiter Portal

Your emails, guides and checklists in one place, with your progress checkpoint by checkpoint.

  • Unlocked the second you pay
  • Your 10 emails from a 9 minute intake
  • Your upgrade credit, in plain sight
Choose your path
The Jupiter Portal on a desktop browser
The Jupiter Portal on an iPhone

Screen recording of the real portal with sample data.

Straight answers

Questions, answered.

What exactly do I get?

10 emails written for your offer, the day each one goes, the rules for who's on the list and how fast to send, and one thing to do today. Pro adds the step by step build in your CRM. Built For You adds a build sheet made for your CRM by our agents.

Do you need my list?

No, never. We don't ask for it, we don't want it and we never see it. You answer questions about your offer and your list, and you load the emails into your own tools.

Will this get me in trouble with spam?

It can, if any reactivation is sent carelessly, so the kit is built to avoid that. You only email people who gave you their address. You remove clients, open deals and anyone who unsubscribed. You send plain text from a real person, from an authenticated domain, starting with 50 people and growing only while bounces stay under 2% and spam complaints under 0.1% (my working ranges, not promises). Your CRM adds the unsubscribe link and the business address that US email law asks for. If your list was bought or scraped, don't use it, with this kit or any other.

Do I need to send texts?

No. Texts are optional. The First-Tap Texts help your email get seen, but only for people who agreed in writing to get texts from you, and in the US your number needs to be registered first. The emails work on their own.

Which CRM do I need?

Any tool that can send emails in order with waits between them. Pro's manual covers GoHighLevel, Close and HubSpot step by step. On another tool, the same plan works with tags and an automation.

What if I've never emailed my list before?

That's who this is for. Email 1 says so plainly, and you start with the people who know you best.

How fast do I get it?

Your portal opens right after checkout. Your 10 emails are written within minutes of finishing your intake.

What's the difference between Pro and Built For You?

Pro gives you the manual and you build it. Built For You is our agents turning your whole campaign into a build sheet for your CRM, with your tags, timing and test plan filled in. You still load it into your own CRM. Nobody logs in to your accounts, and there are no calls.

I run a clinic. Can I use it?

For education only. No health claims, no patient details in any email or text, and check every word with your compliance lead before you send.

Are replies or bookings guaranteed?

No. Results depend on your list, your offer and how you follow up. The kit makes sure the people who still care get a clear, honest email and an easy way to answer.

Can I upgrade later?

Yes. What you paid counts toward the next level for 14 days.

What's your refund policy?

Digital products are non-refundable once purchased. You get instant access to the full files, and files can't be returned. That's how we keep prices low for everyone. Built For You is refundable until your build starts, which is the moment you submit your intake. The full policy is at /refund-policy.

Can I talk to someone first?

For Built For You, you can book a Clarity Call ($100, credited to your purchase) at /products#calls. For Starter and Pro, everything you need is on this page and in your portal.

Do I own it?

Yes. Your emails, your stories and your list are yours. Jupiter keeps its frameworks, templates and the engine that writes your emails.

Your move

Your next customer might already be on your list.

By paying, you agree to our Refund Policy

Disclaimer. Results shared on this site are from real clients and reflect years of experience, proven systems, high ad spend, and efficient work. They are not guarantees of income or performance. Every business is different and your results will depend on your offer, effort, decisions, and commitment. Marketing involves risk. If you're looking for shortcuts, this isn’t for you.

Not Facebook™. This site is not a part of the Facebook™ website or Facebook Inc. Additionally, This site is NOT endorsed by Facebook™ in any way. FACEBOOK™ is a trademark of FACEBOOK™, Inc.

Disclaimer. Results shared on this site are from real clients and reflect years of experience, proven systems, high ad spend, and efficient work. They are not guarantees of income or performance. Every business is different and your results will depend on your offer, effort, decisions, and commitment. Marketing involves risk. If you're looking for shortcuts, this isn’t for you.

Not Facebook™. This site is not a part of the Facebook™ website or Facebook Inc. Additionally, This site is NOT endorsed by Facebook™ in any way. FACEBOOK™ is a trademark of FACEBOOK™, Inc.